Does the American melting pot govern America?
Wednesday, February 9, 2011
New Starbucks logo ? OMG !
"Stupid", "horrible", "simple, modern and boring". On the page Facebook de Starbucks, the regular customers of the channel of coffee have no more enough words to consider the change of logo envisaged by the company next March. One of 281 comments published on the official site of the brand is even more direct: " what is the moron within your marketing department which had the idea to remove the world famous name of Starbucks Coffee on your new logo? ".
Far from being radical, the change indeed surprises. Of the logo in force since 1992, year of its initial public offering, the group based in Seattle keeps only the stylized siren, gives up the black color which was present on its former visual signature and keeps only the traditional green. The mention internationally also Exit
M6: "DOMESTIC SCENES" PACKSADDLE STILL ITS RECORD IN FRONT OF LOW JT(TV NEWS)
To where she will go? The series Scene of households , M6, again beat its historic record on Tuesday evening. The program gathered 3,7 million televiewers according to Médiamétrie, is 14 % of the public. On the commercial target of housewives under fifty, market share 22 %. M6 was the second chain(channel) the most looked by this beloved population of the announcers.

How to explain such performances? Besides the growing popularity of the series, which benefits at the moment from a promotion drive in the cinema, we shall note that for several weeks, the fiction of Six takes advantage of the indifference (relative certainly, but the phenomenon is there) French people for their "big" JT(TV NEWS). The international current event and the debates which has to face the government does not seem to interest the televiewers a lot....
So, even on Tuesday evening, the 20 hours of TF1 and France 2 were indeed below their average: Laurence Ferrari's newspaper gathered.

How to explain such performances? Besides the growing popularity of the series, which benefits at the moment from a promotion drive in the cinema, we shall note that for several weeks, the fiction of Six takes advantage of the indifference (relative certainly, but the phenomenon is there) French people for their "big" JT(TV NEWS). The international current event and the debates which has to face the government does not seem to interest the televiewers a lot....
So, even on Tuesday evening, the 20 hours of TF1 and France 2 were indeed below their average: Laurence Ferrari's newspaper gathered.
Friday, January 28, 2011
The new Brand image for DARTY
This short movie is the new campaign 2011 by Agency H for the brand Darty.
" Needs to be who today to be popular? "
" Needs to be who today to be popular? ": it is the question which opens the calendar of the Federation of the blind persons of France ( FAF). To illustrate the comment, retouched photos stage politicians(political officers) (Dominique Strauss-Kahn, Ségolène Royal, Nicolas Sarkozy), with celebrities of the world of the show(entertainment) (Gérard Depardieu, Djamel Debouzze) but also sportsmen ( Zinedine Zidane).
" We did not ask for the authorization of these personalities because it would have set too much time(weather), explained the FAF to Figaro.fr. We are not heard, and often, we do not even answer us. Our purpose is not to crease these persons and we are sorry if we struck a blow at their physical integrity. But ultimately if the one of them attacks us, that will even more make speak about us and we shall have reached our objective ".
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| This is a campaign by the Agency : Wonderful in Montpellier. |
Monday, January 17, 2011
Like Mister - Man of the situation. The Agency LA CHOSE it bites fingers
Necro Category:
Wednesday, January 12, 2011 0:41 I'm back to just the loss of my "friend" LikeMister. More than 10 000 man recognized by advertising in France Mister Likefacebook is the only contact who loved all your articles, whether miévreux at will,philosophical or sentimental notoriously suicidal.
Beyond his incomparable beauty, Like Mister was a good man and deeply"magnet".
He lost the use of both thumbs ... the "liking dumping" is a full-time and physicallypainful joints on his releases.
We shall remember as the man who did not want us to feel alone.
As soon Henri (yes he has a head of winning). I loved you
Wednesday, January 12, 2011 0:41 I'm back to just the loss of my "friend" LikeMister. More than 10 000 man recognized by advertising in France Mister Likefacebook is the only contact who loved all your articles, whether miévreux at will,philosophical or sentimental notoriously suicidal.
Beyond his incomparable beauty, Like Mister was a good man and deeply"magnet".
He lost the use of both thumbs ... the "liking dumping" is a full-time and physicallypainful joints on his releases.
We shall remember as the man who did not want us to feel alone.
As soon Henri (yes he has a head of winning). I loved you
HELLO SUNSHINE optimistic the new agency or Fred and Farid
HELLO SUNSHINE, new agency and group brand Fred and Farid, began officiallyon 1 December. At its head, Gwen Raillard, "an ad by Mother passed betweenLondon and other BBH, and Dawn Ng, artistic director straight from Singapore ".The agency represents optimism in a world where everything goes wrong, it turns topositive values.
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