Wednesday, February 9, 2011

YES WE CAN - New Approaches - Entertainment - EMMY WINNER


Does the American melting pot govern America?

New Starbucks logo ? OMG !



The channel of coffee will launch to spring a new logo where its name disappears. The negative opinions  multiply on the net. Regular customers call the group to backtrack.

"Stupid", "horrible", "simple, modern and boring". On the page Facebook de Starbucks, the regular customers of the channel of coffee have no more enough words to consider the change of logo envisaged by the company next March. One of 281 comments published on the official site of the brand is even more direct: " what is the moron within your marketing department which had the idea to remove the world famous name of Starbucks Coffee on your new logo? ".

Far from being radical, the change indeed surprises. Of the logo in force since 1992, year of its initial public offering, the group based in Seattle keeps only the stylized siren, gives up the black color which was present on its former visual signature and keeps only the traditional green. The mention internationally also Exit

M6: "DOMESTIC SCENES" PACKSADDLE STILL ITS RECORD IN FRONT OF LOW JT(TV NEWS)

To where she will go? The series Scene of households , M6, again beat its historic record on Tuesday evening. The program gathered 3,7 million televiewers according to Médiamétrie, is 14 % of the public. On the commercial target of housewives under fifty, market share 22 %. M6 was the second chain(channel) the most looked by this beloved population of the announcers.

How to explain such performances? Besides the growing popularity of the series, which benefits at the moment from a promotion drive in the cinema, we shall note that for several weeks, the fiction of Six takes advantage of the indifference (relative certainly, but the phenomenon is there) French people for their "big" JT(TV NEWS). The international current event and the debates which has to face the government does not seem to interest the televiewers a lot....

So, even on Tuesday evening, the 20 hours of TF1 and France 2 were indeed below their average: Laurence Ferrari's newspaper gathered.